- Your customers are online.
97 percent of consumers look online before making a local purchase
- Consumer expectations have changed.
If a prospect goes online to read up about your SMB but finds that you don’t have a website or social media presence, it will come as quite a shock
- Take advantage of seasonal trends.
If your business wants to make the most of this large shopping day, consider how to incorporate email and mobile marketing into your campaigns.
- Your customers are mobile.
Consumers today have the power of a personal computer at their fingertips at all times. Google has confirmed that there are now more searches conducted on mobile than on desktop